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Extraordinary Online Store Themes

We specialize in providing top quality themes
that reinvigorate your online shop

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Easy Customization & Installation

Our Big Cartel themes are not only great to navigate on the front-end — we’ve made the back-end customization and installation convenient for you too! See how easy it is to use our themes.


Use our theme configuration panel to customize any of our themes to your exact specifications, with the option to change colors, typography, images, and more!

Each theme is equipped with an unlimited color selection, Google Fonts functionality and other great features.


Once you've completed your customization preferences, remember to save your updates, and then click to generate the installation code snippets.

Copy each code snippet one by one as you insert them into the corresponding fields in your Big Cartel customize dashboard.


Login to your Big Cartel account and paste the generated code snippets into the corresponding fields in your customize dashboard.

Match each snippet with the correct input field to ensure proper installation, and then save your changes.


Save all your changes after installing each code snippet into your Big Cartel dashboard and your custom theme is now complete!

In addition to a newly refreshed layout, you can also add new custom pages, such as a gallery or blog, and even equip your shop with some add-ons, like a newsletter pop-up box!

The Fiend’s Got You Covered

Since 2010, over 10,000 eCommerce brands have transformed their shops with Theme Fiend templates. Here are a few reasons why the Fiend is so lovable.


A wide selection of Big Cartel and Shopify templates that adapt to mobile and tablet devices


All of our themes can be easily customized to fully suit your brand’s image


Detailed documentation and a support board with extensive installation and customization resources


Our themes are equipped with advanced features like home page slideshows, newsletter forms, and more


Our themes are structured for indexing by search engines. Big Cartel auto-SEO (robots.txt, sitemaps, etc.) is fully supported.


Social share links included in product pages. You can also include links to your Instagram, Twitter and other social profiles.

Customer Reviews

If you have a #smallbusiness invest in @themefiend and purchase the bundle or individual theme. Your customers will appreciate it!
Brianna Giovanna@BriannaGiovanna
via Twitter

@themefiend @bigcartel my guys at Big Cartel without a doubt; their customer service is unreal and super fast
via Twitter

It was brilliant, especially the instructions on how to do extra bits like add newsletters. For someone who doesn't know HTML or website construction it was all perfect.
Chloe HoodHoodlum Fang

I am so pleased with my experience. The directions were simple with plenty of visual aids. I really appreciate that you actually take time to update the guides.
Laryssa EvansSakura Luxe

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